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To be more precise, the photo published by the Russian Automobile telegram channel shows the Tiggo 7 Pro, well known to Russians, produced at the former Nissan plant in St. Petersburg. However, the Chery emblems were replaced with the badge of the new XCITE brand, and the name was replaced with X-Cross 7, which recalls the failed X-Cross 5 project. Lada now does not even appear in the name of the enterprise: from now on it is called “Avtozavod St. Petersburg”.

Earlier this day, Avtozavod St. Petersburg announced the launch of its first independent brand, XCITE, under which it will produce “a number of models in close cooperation with international partners.” The name of the brand is derived from the English excite, which translates as “to excite”, “to excite”, and the slogan is: “Win ​​in what matters most.”

The first batch of cars with XCITE emblems has already been released, and, if you believe the photo of the “Russian car,” these are X-Cross 7 crossovers. They will go on sale this spring.

It can be assumed that in everything else, except for nameplates, XCITE X-Cross 7 is unified with Tiggo 7 Pro. This means that under the hood there is a 1.5-liter gasoline turbo engine with a capacity of 147 horsepower, which is paired with a CVT. The crossover has MacPherson struts at the front and a multi-link at the rear. The ground clearance is 190 millimeters and the fuel tank capacity is 51 liters.

XCITE X-Cross 7 is not the only example of Russian-Chinese badge engineering. Russia already produces cars under the Moskvich brand, which are actually models of the Chinese JAC, and in the Lipetsk region, Motorinvest assembles Dongfeng electric cars under the Evolute brand.

Russian-Chinese badge engineering

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